As Internet search tools have become the most relevant way for consumers to find desired products and services, there are more questions, myths and misconceptions than ever, the most frequent of which are listed and addressed below.
How much does it cost to utilize the YeloHammer Platform?
In order for YeloHammer to recommend a monthly spending level, we must first understand the finer details of your business and have an in-depth knowledge of your goals and marketing strategies. Additionally, investment levels will vary by what markets you are in, what geographic area you want to target and of course, your competitive category.
Can I use my existing website for YeloHammer Platform?
In order for your business to get the maximum results from any Search Engine Marketing Campaign, it is imperative that your website meet some very specific benchmarks. If the website is not very text rich, doesn’t include a compelling Call-to-Action or is difficult to navigate, potential customers will likely leave your website very quickly. These “clicks” are not calls, or emails, which is what will drive results to your business. YeloHammer has a clear understanding of what is necessary to drive your customers to your website and keep them there.
Can I effectively manage my own Search Engine Marketing campaign?
Many business owners waste thousands of dollars and countless hours trying to manage their own SEM campaign. What they don’t realize is that there are hundreds of thousands of relevant search engines that are directing thousands of variations of keyword searches to drive millions of potential consumers. Effectively managing a task of this magnitude is a full-time job in itself, simply buying a handful of keywords exclusively on Google AdWords can be cost prohibitive and will leave a substantial gap in your customer’s ability to locate you. This is where YeloHammer will lend its expertise and full attention to your campaign. Additionally, the YeloHammer Platform will track your Interactive traffic up to the minute so that we can constantly improve the performance of your campaign.
How important is an Interactive Strategy to my overall campaign?
Having a strategy when it comes to Local Interactive Marketing, more specifically Search Engine Marketing, is critical to all campaigns. Using the Internet to brand your business and promote your products and services is no longer the future. When your target customers use a search engine to seek out your products or services, it is very likely that they have already made the decision to buy. The only question is: who will they buy from? The answer is: whichever business communicates effectively to them.
YeloHammer has proven to be an expert in driving a better return on investment for local advertisers. We continue to deliver tangible results to our clients because we follow a
disciplined formula
that ensures success.
